Is Bulova A Luxury Brand? Here's What You Need To Know
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Bulova is a watch visitor that has been effectually for over 150 years. Only is Bulova a luxury brand? Is it positioned in the aforementioned category equally Rolex, Omega, or Breitling?
The answer to this question depends on who you ask. For many spotter enthusiasts, Bulova watches are not considered luxury goods because they are priced more affordably than other brands on the market.
However, some people believe that Bulova definitely deserves to be called luxury due to its history and long-continuing reputation for quality craftsmanship and innovation.
As this question tin can be rather divisive, we're going to dive into the topic in more than particular below. If y'all're looking to purchase a spotter from Bulova, keep on reading and allow us guide you into making the right pick!
The History of Bulova
Although you may not think it, Bulova is actually amid some of the oldest watch companies in the globe. Information technology was founded and incorporated in Queens, New York City, as the J. Bulova Company in 1875 (the same year every bit Audemard Piquet) by Joseph Bulova, a Bohemian immigrant.
By the 20th century, information technology became the Bulova Watch Visitor, so sold to Citizen, a Japanese conglomerate, in 2007.
With its company's headquarters based in New York Metropolis, Bulova is an American company and watch brand that is part of many records in history.
In fact, information technology is the first sentry company to introduce a woman's only line of watches, the first company to introduce the start electronic picket with a tuning fork in history, and also the very first to advertise their watches on the radio.
When the Bulova brand was acquired by Citizen Watch Co., the company created The Precisionist, a watch with 3 fork quartz motion that became the most accurate analog lookout, with a precision of x-xv seconds per yr.
Bulova as well produced the CURV watch, which is the showtime watch in the world that curves ergonomically to the wearer's wrist, hugging it in the right places.
With such a rich history, you must be thinking: Surely, Bulova is a luxury brand, right?
Quality Of Bulova Watches
When information technology comes down to quality and craftsmanship, as well as affordability, many say that Bulova is considered an entry-level luxury make. Notwithstanding, it's not up to par with Rolex or Breitling when we hear the word "luxury".
However, if you're new in the world of high-end or luxury watches, Bulova is an first-class brand to go with as their prices are reasonable, fair, and great value for your money.
Plus, their watches come with a stainless steel case and strap. Overall, they have a surprisingly impressive collection of good-quality watches and multiple great designs to cull from, either from their own website or large retailers such as Macy'due south.
Every bit their watches are sold by other retailers, it's not uncommon to meet them with discounts here and there. This isn't something that college-level luxury brands like Rolex would ever practice, and fifty-fifty if information technology disqualifies Bulova from existence "true luxury", it's definitely expert for your wallet.
Beneath are only a couple of women'southward best-sellers that we're loving – at that place are hundreds more available online!
It'southward also important to note that Bulova'due south watches accept three different kinds of quality levels: quartz watches, automatic watched and analog watches.
To intermission information technology downward further, Bulova gets its watch movements ( aka the "heart of the watch") from iii countries: Switzerland and Nippon for automatic watches, and Hong Kong for quartz watches.
Quartz watche are powered past a battery or a solar prison cell which makes them the most accurate of all watches, just also thes cheapest as in that location isn't a prestige associated with the manufacturing of these watches.
Automated or mechanical watches are timepieces that are powered by the movement of their wearer. Y'all don't need a battery, nor do you lot need to manually air current the watch: pretty magical! As long as y'all vesture the watch, it'll tell time perfectly.
Bulova's High End / Luxury Watches
In the 1960s, Bulova released the first fully electronic watch in world history. Derived from the discussion "accurate" and "electronic", the Accutron watch uses a 360Hz tuning fork instead of the classic balance cycle.
Because of this, the usual ticking audio of mechanical watches is gone and instead, Accutron produces a pitched hum. Its accuracy is up to 2 seconds per day, making it an instant hit and more importantly, the most accurate watch on the market during that time.
If you're looking for a vintage spotter with a rich history, then the Accutron series will be perfect for y'all. It is the well-nigh iconic watch from Bulova, and precisely for this reason, it was launched as information technology's own stand-alone make in 2020, with higher prices than Bulova.
The starting time Accutron created was chosen Spaceview 214, which features an open dial that shows the mechanics of the watch, similar (but notwithstanding quite dissimilar) to the Spaceview 2022 featured to a higher place.
Another watch in the early series is the Accutron Astronaut, with roots tracing back when Bulova lent its scout expertise with NASA during the 1960'south space race against the Soviet Marriage from Russia.
Thanks to Accutron's tuning fork applied science, Bulova helped with numerous satellites and machines.
The current best sellers from the Accutron brand, including the DNA lookout and the Spaceview 2020 spotter retail for around $three,500.
At present if y'all prefer modern watches, and then the Precisionist series from Bulova might exist to your liking. Its unique quartz move uses smooth sweeping seconds which is definitely i of Bulova's unique selling points thank you to its proprietary 262 kHz high-frequency motion.
Information technology is said that this kind of fluid sweeping motility was only seen in automated watches before the release of the Bulova Precisionist series.
Plus, Bulova too produced a chronograph version of the Precisionist model, with its 1/1000th of a second accuracy.
This sentry is definitely not for minimalists, since it'south quite heavy and big (around 260 grams) and it's also built similar a tank.
Yous can also customize your Bulova Precisionist picket strap with either stainless steel, leather, or rubber. A Bulova Precisionist picket is sold at around $800. For unmatched accuracy, precision, and history, $800 already sounds similar a very sugariness deal for a high-quality watch.
Bulova Toll Ranges
For an entry-level luxury make, Bulova watches are quite affordable. Well-nigh of their affordable models are in the $250-$500 price range only can get up to $one,000 and even more if yous're looking for a premium picket model or just an expensive Bulova lookout man.
Well-nigh of their notable models, though, are within the $300-600 range.
How To Spot A Fake Bulova Lookout man
But because a Bulova watch isn't as notable as other brands like Rolex or Omega, it doesn't mean that information technology doesn't have its own share of knockoffs. At the adventure of buying a false Bulova sentry, pay attending to these points that you need to take note of:
1. Lookout Face – Well-nigh Bulova watches comport the proper name "Bulova" somewhere in the watch confront. Information technology tin can besides bear names of different series (i.due east. Accutron, Bulova Precisionist).
2. Back – Like the lookout man face, you should likewise check the back since it bears clues every bit well. Bulova watches take different symbols depending on the yr of production, like asterisks, engraved codes, and digits begetting the twelvemonth of production.
3. Design – Look out for the Art Nouveau style – Bulova sentinel models are full of it, as well as Fine art Deco style.
iv. Weight – Of course, authentic watches are definitely heavier than fake ones. The Bulova Precisionist watches weigh a whopping 260 grams, so you get the idea – it'south because they employ existent, authentic materials.
When information technology comes to warranty, most Bulova watches have a 3-yr Limited Global Warranty that covers failures in the watch, as well as defects. If your watch breaks down past itself, Bulova volition either give you your money back or replace information technology with another model within the aforementioned price range.
However, this warranty is only applicable to its original possessor – meaning, if your Bulova lookout is pre-loved or bought second-hand, the warranty won't apply to you.
Determination – Is Bulova A Luxury Brand?
Since Bulova isn't really in competition with notable luxury sentry brands like Grand Seiko, Rolex, or Omega, Bulova is considered to be an entry-level luxury brand, or a high-finish watch brand. Their cost range is as well affordable to be called a luxury brand, as luxury watches typically retail for $2,000 and above.
With this in mind, you could definitely call Accutron a luxury brand, considering that it's now branched out and become a stand up-solitary brand.
With this said, Bulova is still much better than known brands like Fossil, Timex, and even Tissot watches in terms of quality and pricing. Overall, Bulova is a overnice in-between watch brand that you can definitely add together to your collection if yous're starting i.
Information technology'southward a high-quality watch brand with a reasonable toll point, perfect for dipping your toes in the world of watches. Like its rich, long history, this durable spotter will also serve yous for a long time.
For their reasonable and affordable prices, they really don't disappoint in terms of aesthetics, loftier accuracy in time, and durability.
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